The Planas Archive is Europe’s largest archive dedicated to tourism.
Housed in a former photographic processing plant, which has now been converted into a creative hub for artists, the archive holds 3 million images that illustrate the relationship between photography and the history of tourism.

The tour is an indescribable experience that allows us to explore the history, heritage and identity of the Balearic Islands.

El Archivo Planas contiene los documentos de la empresa fotográfica Casa Planas: fotografías de la postal industrial que viajaron por todo el mundo promocionando los inicios de España como destino turístico; fotografías de paisaje y su transformación; reportajes sobre los primeros hoteles y fotografías de acontecimientos culturales de los años 50, 60 y 70.

The company eventually expanded to 14 branches and marked the beginning of a new imaging industry. Furthermore, the passion of the entrepreneur Josep Planas i Montanyà for photography is evident in his extensive collection of cameras and photographic equipment of great historical value.

The archive is currently managed by the visual artist and researcher Marina Planas, who takes an artistic approach to how we engage with archives from the perspective of contemporary art.

“Josep Planas, the photographer of the tourism boom”